Hibiscus is a genus of flowering plants in the mallow family, Malvaceae. It is quite large, containing about 200 to 220 species that are native to warm-temperate, subtropical and tropical regions throughout the world. Member species are often noted for their showy flowers and are commonly known as hibiscus or rosemallow. The genus includes both annual and perennial herbaceous plants, as well as woody shrubs and small trees.

Hibiscus fuscus, synonymously known as Hibiscus gossypinus, is a South African indigenous woody perennial shrub that grows up to 2 meters tall with hairy, ovate to sub-orbicular leaves and numerous pure white flowers. Found in mountainous open sites in woods and grasslands from Ethiopia to South Africa. For any rich, well drained substrate in a sunny spot throughout the year. In winter keep drier at a minimum of 10°C.